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Examples / Café Altamira

Café Altamira

Example

1 to 28 Oct 2026

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8 of 8 platforms read: 14,673 posts and 62,349 comments.

In short

Mostly positive. Warm and loyal, with one sharp scare over the Coyoacán rumour.

Most people who wrote about Café Altamira in October were positive. The praise is about the coffee and the new menu: the concha de matcha and the café de olla come up again and again, most warmly on Instagram, TikTok and LinkedIn. The low point was 19 to 21 October, when a rumour that the Coyoacán store would close spread on X. Net sentiment fell from +52 to +8, then recovered within a week once the company said the store stays open. The criticism that remains is about higher prices on the new menu and slow lines at busy hours.

  • 58% positive
  • 27% neutral
  • 15% negative

+43Net sentiment: 58% positive minus 15% negative.

How strongly people wrote, out of 10: 6.4 overall.

Day by day

Mood rose with the new menu and fell on the closure rumour.

  • 58%positive
  • 27%neutral
  • 15%negative
Store closure rumour1 Oct: 59% positive, 26% neutral, 16% negative2 Oct: 59% positive, 27% neutral, 14% negative3 Oct: 59% positive, 25% neutral, 17% negative4 Oct: 59% positive, 28% neutral, 13% negative5 Oct: 60% positive, 24% neutral, 16% negative6 Oct: 60% positive, 27% neutral, 13% negative7 Oct: 60% positive, 26% neutral, 15% negative8 Oct: 62% positive, 26% neutral, 13% negative9 Oct: 68% positive, 27% neutral, 5% negative10 Oct: 71% positive, 25% neutral, 5% negative11 Oct: 67% positive, 28% neutral, 6% negative12 Oct: 67% positive, 24% neutral, 9% negative13 Oct: 64% positive, 27% neutral, 9% negative14 Oct: 64% positive, 26% neutral, 10% negative15 Oct: 65% positive, 26% neutral, 9% negative16 Oct: 63% positive, 27% neutral, 10% negative17 Oct: 64% positive, 25% neutral, 12% negative18 Oct: 62% positive, 28% neutral, 11% negative19 Oct: 46% positive, 30% neutral, 25% negative20 Oct: 37% positive, 33% neutral, 30% negative21 Oct: 41% positive, 32% neutral, 28% negative22 Oct: 51% positive, 26% neutral, 24% negative23 Oct: 55% positive, 27% neutral, 18% negative24 Oct: 60% positive, 25% neutral, 16% negative25 Oct: 60% positive, 28% neutral, 13% negative26 Oct: 63% positive, 24% neutral, 14% negative27 Oct: 62% positive, 27% neutral, 11% negative28 Oct: 63% positive, 26% neutral, 11% negative

Posts and comments per day. The most, 6,029, on 20 Oct.

  1. New menu launch, 9 Oct
    InstagramLa nueva concha de matcha está increíble. Best pan dulce in Roma Norte, no debate.
  2. Store closure rumour, 19 Oct
    XHeard the Coyoacán store is closing?? Alguien sabe algo? Ese café es mi segunda casa.

Emotions

Joy and trust lead. Anger is the strongest negative feeling.

Joy31%
Trust23%
Anticipation14%
Anger11%
Surprise8%
Sadness6%
Fear4%
Disgust3%

By platform

LinkedIn and Instagram score highest. X scores lowest, where anger leads.

The AI's score per platform

LinkedIn
70% positive6% negativeFeeling: TrustEngagement 3 of 10
Instagram
68% positive10% negativeFeeling: JoyEngagement 8 of 10
TikTok
63% positive11% negativeFeeling: JoyEngagement 9 of 10
YouTube
62% positive13% negativeFeeling: AnticipationEngagement 5 of 10
Threads
61% positive14% negativeFeeling: JoyEngagement 4 of 10
Facebook
52% positive15% negativeFeeling: TrustEngagement 6 of 10
Bluesky
50% positive20% negativeFeeling: SurpriseEngagement 2 of 10
X
44% positive28% negativeFeeling: AngerEngagement 7 of 10

Where platforms disagree

  • The Coyoacán rumourXFacebookYouTube

    X spread it as news; Facebook and YouTube comments called it fake within a day.

  • New menu pricesInstagramXTikTok

    Instagram praised the new pastries while X and TikTok complained about the price of a latte.

What people talk about

“best café de olla” is the phrase people repeat most.

Themes

  • Coffee quality
  • New menu
  • Store closure rumour
  • Service and staff

Keywords

café de olla, concha de matcha, Coyoacán, baristas, pan dulce, oat latte, prices, the line.

Repeated phrases, and how often

  • “best café de olla”412
    Praise for the signature drink
  • “¿van a cerrar?”388
    Questions while the rumour spread
  • “concha de matcha”341
    The new pastry people asked for by name
  • “worth the line”205
    Waiting, but happy to
  • “prices went up”176
    The complaint that ran all month

Concerns

  • Higher prices on the new menu
  • Slow lines at busy hours
  • Whether the Coyoacán store will close

Trending

  • Concha de matcha
  • The Coyoacán rumour
  • Ordering in the app

Most engaged

A TikTok about a barista drew the most reactions.

Posts

“POV: you order a café de olla at Altamira and the barista remembers your name ☕”
TikTok12 Oct
  • 41K likes
  • 980 comments
  • 3.3K shares
  • 512K views
“Heard the Coyoacán store is closing?? Alguien sabe algo? Ese café es mi segunda casa.”
X19 Oct
  • 2.1K likes
  • 640 comments
  • 1.5K shares
  • 210K views
“La nueva concha de matcha está increíble. Best pan dulce in Roma Norte, no debate.”
Instagram9 Oct
  • 8.4K likes
  • 312 comments
  • 190 shares
  • 96K views

Comments

“Mi prima trabaja ahí y dice que es puro rumor.”
Facebook20 Oct
  • 730 likes
  • 41 comments
“No puede ser, ahí estudié toda la carrera 😢”
X19 Oct
  • 540 likes
  • 18 comments
  • 22 shares
“too bitter for me honestly, I prefer the oat latte”
TikTok25 Oct
  • 310 likes
  • 14 comments

What stands out

The rumour was answered fast. Price is the risk that stays.

  • The rumour cost a few days of goodwill and was answered in two.

    Negative posts jumped on 19 Oct and fell back within a week of the company's reply on 21 Oct.

  • The baristas are the brand's strongest asset.

    Comments naming staff were among the most liked on Facebook and TikTok.

  • Price is the slow-burning risk.

    "Prices went up" came up every week of the month, not only around the menu launch.

What to do

Answer rumours on X first, where they start, and within the day. Keep the baristas in front: they are what people praise by name. Watch the price complaints; they are small but they do not go away.

How this search was read

All 8 platforms were read. 88 in 100 of the posts and comments found made it into the reading.

Posts

Comments

All posts and comments

Showing 25 of a 25-post sample. The export has all 77,022, each with its link.

DatePlatformTextLikesCommentsSharesViewsLink
12 OctTikTokPostPOV: you order a café de olla at Altamira and the barista remembers your name ☕41,2009803,300512,000
16 OctTikTokPostRating every pan dulce at Altamira: concha de matcha 10/10, the cuerno 6/1012,800540900188,000
19 OctTikTokPostIs Altamira Coyoacán really closing? Lo que sabemos hasta ahora9,4001,3202,100240,000
9 OctInstagramPostLa nueva concha de matcha está increíble. Best pan dulce in Roma Norte, no debate.8,42031219096,000
21 OctXPostCafé Altamira says the Coyoacán store is staying open. Rumour over.3,9002601,700150,000
19 OctXPostHeard the Coyoacán store is closing?? Alguien sabe algo? Ese café es mi segunda casa.2,1306401,480210,000
11 OctYouTubePostProbando TODO el menú nuevo de Café Altamira (honest review)3,100410n/a (the platform does not show this)48,000
20 OctInstagramPostSi cierran Coyoacán me mudo. Apoyen el café local, gente.2,60014031041,000
27 OctYouTubePostCafé Altamira vs the big chains: blind taste test2,200380n/a (the platform does not show this)61,000
24 OctInstagramPostDomingo de café de olla y concha en Altamira ☕1,900362022,000
9 OctFacebookPostProbamos el menú nuevo hoy. La concha de matcha sí vale la pena, el latte de avena muy bien.1,2408845n/a (the platform does not show this)
15 OctLinkedInPostHow a coffee chain trained 300 baristas in a month for a menu launch. Notes from a store visit.8206440n/a (the platform does not show this)
13 OctXPost$85 for a latte at Altamira now. It's good but come on.6401208531,000
20 OctFacebookCommentMi prima trabaja ahí y dice que es puro rumor.73041n/a (the platform does not show this)n/a (the platform does not show this)
19 OctXCommentNo puede ser, ahí estudié toda la carrera 😢5401822n/a (the platform does not show this)
18 OctFacebookPostFila de 25 minutos en Altamira Polanco. El café rico pero el servicio lento.3809214n/a (the platform does not show this)
25 OctTikTokCommenttoo bitter for me honestly, I prefer the oat latte31014n/a (the platform does not show this)n/a (the platform does not show this)
14 OctFacebookCommentLos baristas de la sucursal Condesa siempre son muy amables.2106n/a (the platform does not show this)n/a (the platform does not show this)
22 OctYouTubeCommentFake news otra vez. Ya confirmaron que no cierra.1809n/a (the platform does not show this)n/a (the platform does not show this)
17 OctXCommentApp order was ready in 5 minutes, the line was 20 people deep. Use the app.150128n/a (the platform does not show this)
10 OctInstagramComment¿Y la versión sin gluten para cuándo?964n/a (the platform does not show this)n/a (the platform does not show this)
21 OctBlueskyPostGlad the Coyoacán Altamira is staying. Best café de olla in the city.6459n/a (the platform does not show this)
23 OctLinkedInCommentGood example of answering a rumour quickly and plainly.453n/a (the platform does not show this)n/a (the platform does not show this)
6 OctFacebookPost¿Alguien sabe a qué hora abre la sucursal Roma Norte el domingo?35121n/a (the platform does not show this)
26 OctBlueskyCommentThe new menu prices went up but the beans are clearly fresher.2221n/a (the platform does not show this)

A reading of what people posted, not a poll.

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